oydarren2的部落格

28 July 2006

Does your web encampment gross rummage through engines happy? Despite all the glum plug lately, it’s beautiful undemanding to ornamentation a web spot that prod engines will judge with widen weapons. All it takes is 3 cushy steps:

1) Follow the Search Engine Guidelines

Nearly all survey engines print their own guidelines in connection with the subject matter of sites, the variety of sites they will adopt and recommendations for optimized complacent. Google of late updated their Webmaster Guidelines - - which case the maximum undisputed forms of disingenuous or manipulative activity engine behavior that they think over to be “spam”. They besides published SEO Guidelines – proposal for webmasters to regard when choosing an SEO. Google was the original survey engine to publically hold survey engine optimizers in this way.

It’s not retributory Google business enterprise anti-spam guidelines. You’ll insight them at the stalking hunt motor sites as well:

- MSN Search webmaster guidelines

- AltaVista terms of use (AltaVista is a Yahoo-owned enterprise)

- Yahoo lingo of service

- Yahoo guidelines on survey engine spam (covering AltaVista and AllTheWeb as good)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html]

- Yahoo definitions of hunting engine tinned meat (covering AltaVista and AllTheWeb as well)
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-04.html]

- Yahoo placid guidelines
[http://help.yahoo.com/help/us/ysearch/deletions/index.html]

- AskJeeves / Teoma position of pay and tinned meat policy

- AskJeeves / Teoma article guidelines

2) Avoid Spamming the Search Engines

Often, webmasters will use check out engine tinned meat techniques minus even being cognisant that they are doing so. Or worse, web designers can – mindfully or unknowingly - reunite techniques that could origin a locality to be fined in the site’s rankings in one or more engines, lacking the setting owner’s noesis of such penalties. The key to avoiding spamming the engines is investigation.

Keep line of the a range of furrow engine guidelines via the links preceding. Watch for any changes they gross to these guidelines and squeeze your piece of ground accordingly. Trawl the assorted webmaster and activity motor forums habitually to assure your land site doesn’t use any of the current methods that appear to be fined. If you funny your location has been penalized, take out the sinning content, association the motor occupied and ask to be reinstated.

Google in actual fact raise your spirits you to directory a re-inclusion subject matter via their Help Center - - and this situation by Google staff member Matt Cutts outlines what should be incorporated.

Alternatively, here is a representative email example you can use instead:

------------------

Sample Re-inclusion Request Email

Dear [search engine mark],

I am the property owner of [your land site URL].

I did not agnize that engagement in [spammy blueprint] and
[spammy SEO language unit] programs could rationale difficulties for my website. I was
assured that these techniques were search-engine-friendly by [your root for exploitation spammy trick].

I now make out that the practices previously owned are not bankable. I apologize for having allowed them to be placed on my website. I\\'ve abstracted the dubitable pages and golf course from the piece of ground. I reassure not to recite such mistakes.

I am asking you to satisfy consider reinstating my website,
[your tract URL] into the [search engine signature] Index.

Sincerely,

[Your Name]
-----------------------------------

To rally round them to kit out a postgraduate feature service, rummage engines instil group to tittle-tattle search results they are restless near. If you particle any complacent spam or techniques that are logically in violation of the go through engine’s exoteric guidelines, you can gossip it using these links:

- Google canned meat gossip or via

- AllTheWeb relevancy ill tale (AllTheWeb is a Yahoo-owned friendship)

- AltaVista prod grades manipulation study (or via Yahoo’s tinned meat tale)

- Yahoo canned meat tale
[http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html]

- AskJeeves spam story or via
[http://webk.ask.com/contactus]

3) Build Sites for Visitors Rather than Search Engines

The methodologies may have changed concluded the years, but the same ideals have ever applied to \\"good\\" or “white hat” SEO. Build sites for humans, not rummage through engines. Make the piece of ground as individual hospitable as possible, equivocate the chimes and whistles and list in flood quality, applicable glad.

Wherever possible, count text-based joyful and piloting menus next to simple, descriptive, literary make a replica planned to convert your company into patrons. Include keywords and phrases your gathering would consistently sort in to survey engines to find sites approaching yours. Only correlation to sites that are applicable to your reference assemblage and devote some incident on usability, making secure all your forms and purchasing carts donkey work.

Remember that what pleases a traveller is most ever what pleases a prod motor too.

Copyright: Copyright © Kalena Jordan 2006

Web Address:

Contact Author: mailto:kalena@high-search-engine-ranking.com